Monday 17 January 2011

Franchises that pay

"Develop as many income streams as you can" - Anonymous

I don't know who said it, but it seems common sense to ensure as many streams of income as possible if only to spread the risk. Another reason is to spread your interests and therefore, for me anyway, keep motivated.

"Don't put all your eggs in one basket" - Anonymous

It's the same maxim, only in the negative context.

The new year has seen a major development at Norman Environmental Ltd; we are committing to two separate franchise schemes. One is the sale of cut price, cash discounted utilities to home and business property owners, the other is the sale of environmentally friendly promotional branded products. Both these ideas dovetail nicely with the slogan of Norman Environmental - "Reducing your energy bills and waste". To successfully integrate these products and services I must take charge of building and maintaining a robust database of current, potential and past clients.

How will we find the time? Good question, and it's one I intend to begin to answer at the office tomorrow, one thing I do know is that I'm excited and exhilarated by the challenges ahead. It is imperative however, that we do not lose sight of our core business; that is assessing the energy use and habits of our clients and successfully helping them to minimise their environmental impact via a selection of energy saving and generating devices and products that we install at their property.

Time to roll up our sleeves then...

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